Every organization is systemically and uniquely creative, made up of its employees’ cumulative creative capabilities and experiences. To make innovation work in that context requires a way of devising an organizational framework that recognizes the unique creative contribution of each person whilst fitting it into the individual uniqueness of the organization’s creative culture as a whole. Digital collaboration technologies, currently the digital rage such as ideation platforms (the process of creating and capturing ideas), take a one shoe fits all approach to organizational creativity, regardless of the inherent uniqueness of the creative culture of the organization. Further, ideation platforms create disruption to organizational process when they are layered onto existing technology infrastructure currently driving the organization. Unless there is genuine intrinsic motivation for an employee to participate, the ideation platform will die along with the innovation initiative, subsumed into the myriad of current digital technology processes employees are required to engage with on a daily basis. My recent research shows a failure rate as high as 80% on money spent
Entries in ideation (2)
It is difficult to know how you are doing in your particular profession when you are working in creativity and innovation. Creativity in whatever endeavour or context is ruled by small continual loops of perception, judgment and reflection. It is not until you create a body of work in whatever practice or context over a period of time that you, as a creator, gain distance from your work. Even then you begin to wonder whether the work has any immediate or long term value or has made meaningful connections or sense with or for others. As a creator, it is not you who judges the effectiveness and quality of your work, it’s others.So, against this backdrop, it was very nice to suddenly be approached by IBM saying I had been selected to be one of the 100 IBM Global Creative Leaders and would I be happy to participate in their on going global study on human capital management coming off the back of their 2010 Global CEO Global Study - Capitalising on Complexity: Creative Leadership is the Way To Go!